Prudential ranks fourth on FORTUNE's® World's Most Admired Companies
FORTUNE magazine ranked Prudential Financial No. 4 on its 2009 "World's Most Admired Companies"® list in the Insurance: Life, Health category. This year's ranking follows on the heels of Prudential being listed as the No. 1 most admired company on FORTUNE's "World's Most Admired Companies" list for two consecutive years.
The most significant reason for the change was that in 2009, for the first time, FORTUNE combined its "America's Most Admired" and "World's Most Admired" lists. The combined list includes companies that were not considered on past lists of the "World's Most Admired Companies" because they did not have global operations. In fact, one of the companies that scored above Prudential on the 2009 ranking does not have global operations.
To arrive at this year's ranking, the magazine, industry executives, directors and analysts rated companies on nine criteria-from investment value to social responsibility-just like they did in previous years. Prudential rated second in the areas of innovation and global competitiveness.
You can find this year's list in the March 16 issue of FORTUNE magazine or view the ranking online at www.fortune.com.